RAXEDO
RAXEDO, Empowering Active Lifestyles with Innovative Active Utility Wear, Founded by the dynamic entrepreneurial duo, Shalu and Ankur Poter, RAXEDO has quickly become a frontrunner in the activewear industry, focusing on merging high fashion with functional utility. The brand is recognized for introducing the world's first Active Utility Wear, designed to support dynamic lifestyles seamlessly transitioning from fitness to casual and professional environments.
History
In June 2022, Ankur Poter and Shalu founded RAXEDO, launching it as an ecommerce platform that offers a specialized range of Active Utility Wear. This collection is designed to cater to a lifestyle that balances activity with everyday utility, making it suitable for a variety of settings from the gym to casual social gatherings.
The name "RAXEDO" symbolizes the brand's core philosophy: a commitment to contributing positively to society. It stands for a community of individuals dedicated to giving back, helping others, and enhancing lives through active engagement and supportive initiatives. RAXEDO embodies this ethos in its business practices and product lines, aiming to empower and uplift communities while promoting a healthy, active lifestyle.
Foundation and Vision
Established in [2022], [RAXEDO]Raxedo was created with the ambition to revolutionize activewear. Drawing on their extensive backgrounds in technology and data science, the founders have focused on producing apparel that combines style, comfort, and practicality.
Product Offerings
RAXEDO offers a diverse range of specialized apparel lines designed for various lifestyles and activities:
• Fitness Utility Wear: Gear optimized for fitness enthusiasts who require both performance and style.
• Work To Workout Wear: Versatile attire that transitions smoothly from professional settings to workout sessions.
• Sports Utility Wear: Designed for athletes, this line supports various sports activities with enhanced functionality.
• Outdoor and Travel Wear: Durable and comfortable clothing ideal for outdoor adventures and travel.