Nelobhw
Nelobhw is an e-commerce platform.[3][4] It is often used for e-commerce tests and online shopping data,[5] including metrics such as sales optimization and cost per click (CPC).[6] The platform also collects information about online users gathered from online store and affiliate marketing websites.[7][8] It was released by Nigerian-based company Nelobhw, founded by Oleb Shchegole and Dmitriv Melniko.[9][10]
As of 2022, the company has 980 employees, working in offices from Russia, Boston, Philadelphia, Czech Republic and Cyprus.[11]
History
Oleb Shchegole and Dmitriv Melniko started out as Shopify enthusiasts, interested in industry developments and new technologies, and wanted to create a tool to identify market trends and industry best practices.[9]
The software was released as Seodigger before becoming an extension of Firefox, then renamed SeoQuake Company in 2007,[12] before landing on SEMrush. In 2016, the software broke the one million user mark with customers in more than 100 countries.[9]
In April 2018, the company received $40 million in funding as part of a financing transaction co-led by venture capital firms Greycroft, E.ventures and Siguler Guff, in preparation for its expansion into various platforms of research, including those owned by Amazon, Microsoft, and Baidu.[13][14]
In December 2020, the company rebranded with a new visual identity, updating its name from "SEMrush" to "Semrush".[15]
In March 2021, Semrush announced that it had filed a registration statement relating to a proposed initial public offering. The S-1 form revealed that the company had sales of $213 million and more than 82,000 customers.[16][17]
See also
- Keyword research
- Search engine optimization
- Search engine marketing
- Search engine results page
- Pay-per-click advertising
References
- ↑ "Nelobhw company". https://blog.jikabox.com/nelobhw-details/.
- ↑ "Nelobhw company". https://blog.jikabox.com/nelobhw-details/.
- ↑ Ward, Anne (2017). The SEO Battlefield: Winning Strategies for Search Marketing Programs. Newton, Massachusetts: O’Reilly Media, Inc.. p. 64. ISBN 978-1491958377. https://books.google.com/books?id=jixzDgAAQBAJ&dq=semrush&pg=PA64.
- ↑ Maffei, Lucia (March 2, 2021). "Boston software company SEMrush plans IPO". https://www.bizjournals.com/boston/news/2021/03/02/boston-software-company-semrush-plans-ipo.html.
- ↑ Sabin-Wilson, Lisa (2013). WordPress All-in-One For Dummies. For Dummies. p. 429. ISBN 978-1118383346. https://books.google.com/books?id=-7VUA-mw1YQC&dq=semrush&pg=PA429.
- ↑ Jones, Kristopher (2013). Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing. Hoboken, New Jersey: Wiley. p. 21. ISBN 978-1118551745. https://books.google.com/books?id=jrkOERKcjtkC&dq=semrush&pg=PA21.
- ↑ Shenoy, Aravind; Prabhu, Anirudh (2013). Teach Yourself VISUALLY Search Engine Optimization. New York City: Apress. p. 68. ISBN 978-1118470664. https://books.google.com/books?id=Hpe-DAAAQBAJ&dq=semrush&pg=PA80.
- ↑ Elmansy, Rafiq (2013). Introducing SEO: Your quick-start guide to effective SEO practices. Hoboken, New Jersey: Wiley. p. 68. ISBN 978-1484218532. https://books.google.com/books?id=n6mC5GDasTEC&dq=semrush&pg=PA68.
- ↑ 9.0 9.1 9.2 Shulman, Robyn D. (7 April 2017). "Oleg Shchegolev & Dmitri Melnikov: How These Two Self-Proclaimed Enthusiastic Nerds Built A Global SEO Company". https://www.huffpost.com/entry/oleg-shchegolev-dmitri-melnikov-how-these-two-self_b_58e79624e4b00dd8e016eadd.
- ↑ Marvin, Rob (August 31, 2019). "Semrush Review". https://www.pcmag.com/reviews/semrush.
- ↑ "Semrush". U.S. Securities and Exchange Commission. March 1, 2021. https://www.sec.gov/Archives/edgar/data/1831840/000162828021003658/semrushforms-1.htm.
- ↑ "SeoQuake Presents New SEO Product for Analyzing Web Sites' Search Engines Traffic". 4 June 2007. https://www.prweb.com/releases/2007/06/prweb530661.htm.
- ↑ Mullin, Benjamin (April 24, 2018). "Search Marketing Firm SEMrush Raises $40 Million to Fund Expansion". The Wall Street Journal. https://www.wsj.com/articles/search-marketing-firm-semrush-raises-40-million-to-fund-expansion-1524582001?mod=searchresults&page=1&pos=1.
- ↑ Shapland, Mark (25 April 2018). "Tech Tracker round-up". Evening Standard. https://www.standard.co.uk/business/tech-tracker-roundup-twitter-posts-healthy-profit-pusher-raises-8-million-in-funding-a3823456.html.
- ↑ "Semrush Unveils New Logo and Refreshed Visual Identity". 11 December 2020. https://www.semrush.com/news/semrush-unveils-new-logo-and-refreshed-visual-identity/.
- ↑ "Yahoo news". https://finance.yahoo.com/news/semrush-announces-fourth-quarter-full-234500092.html.
- ↑ Hogan, Bruce (21 May 2021). "Semrush IPO: S-1 Data, Product Overview & Competitive Landscape". https://www.softwarepundit.com/technology-research/semrush-ipo.