Serena Deena

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Born Cyprus
Nationality Cypriot
Occupation Singer
Songwriter
Dancer
Actress

Irene Konsolou (born 23 August 1992), known professionally as Serena Deena, is a singer-songwriter, dancer, and actress.[1] Serena signed to her own imprint label XXPEACE under the umbrella of The Orchard Sony Music and soon developed her own fashion brand GRIIM.[2]

Early Life

When she was 18 she moved to London to continue her studies with a full three-year scholarship in London Studio Centre graduating with a B.A (Hons) in Theatre Dance specialising in Musical theatre. Serena made her acting debut with the lead role Wendy in Disney’s Peter Pan musical in Cyprus where she released the original track ‘Bedtime Story’.[3]

Education

When she was 18 she moved to London to continue her studies with a full three-year scholarship in London Studio Centre graduating with a B.A (Hons) in Theatre Dance specializing in Musical theatre. While at college, she performed in the Wembley Arena for the Wembley Champions League and appeared as a principal dancer in a music concert at the Olympic stadium in Greece. A year before she graduated she won the TV show "Dancing with the Stars" in Cyprus appearing in semi-finals and finals.[4]

On her graduation showcase, she performed at the Criterion Theatre in Piccadilly Circus where she sang a cover song; "Falling" by Ghost! under the direction of her vocal coach Matthew Shaw ( Jessie J, Pixie Lott). [1]

Career

She continued collaborating with a metal band Jade Vine recording cover songs " Black velvet", "What's up", "Crazy" at Mill Hill music complex when she finally debuts her first-star role appearance as "Wendy" in Disney's Peter Pan the musical tour in Cyprus where she released the original track "Bedtime story". That same year she performed as featuring singer and actress in Oliver Twist the musical. Both musical performances were produced and composed by Mic Roussos(Agatha, Good morning Aphrodite). In 2016 she attended a Singing & Songwriting course in Point Blank Music College and functioned her own band to record "Umbrella" and "Highway to hell" in Octopus music studios. A collaboration with musicians from ACM, LIPA, BIMM, and Tech music school.

Her aim was to bring students from all music schools together and tour as a band in the UK. Whilst at college she collaborated with Dj EDMto for the single track "Under your skin" and Michal Lorca Vavrinec for the track "Love pill".[5]

She started writing original songs and spent quality time at the recording studio mastering her craft working with multi-platinum producers and grammy award winning engineers and songwriters. She rose to fame since the release of her debut album “Sold Out” on May 31, 2020 followed up with the single “Drip” feat, Young Frenchy 808 on October 15, 2020. Serena’s album ‘Crushed Aspirin” was released on November 6, 2020. ‘Mood’ Pale Blue remix was played on Reprezent radio in London, UK and ‘Dance Floor’ break into radios in Atlanta. ‘You Should Know’ featuring Grammy nominated producer Rmb Justize was released on November 27, 2020.

Serena is being featured on Sean Kingston’s single ‘I Know You Want Me Tonight’.

She is the founder of GRIIM Ltd, her fashion brand founded in February 2020. Responsibly sourced and handcrafted women’s clothings are designed at every stage and comes with removable and interchangeable accessories to multiply your looks.[6]

Discography

  • Sold Out (2020)
  • Crushed Aspirin (2020)

References