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He has promoted conspiracy theories about secret societies, Satanists, and the Illuminati control of the world. According to The New York Times, Dice has garnered attention for asserting that the September 11 attacks were an "inside job". Dice also founded a Christian activist group, "The Resistance".
In June 2008, Dice launched "Operation Inform the Soldiers", an effort to send DVDs, letters, and declassified government documents to US service members in Iraq. Dice hoped these would prove 9/11 conspiracy theories and cause the recipients to "rethink why they’re fighting." On June 10, syndicated talk show host Michael Reagan advocated on-air that Dice should be assassinated. Six days later, Reagan hosted Dice on his show and apologized for his comments.
In 2015, Dice garnered criticism after asserting that Katy Perry was Satanic and the Super Bowl halftime shows were elaborate Illuminati rituals. In 2017, he made a series of derogatory homophobic comments targeting the Korean pop group BTS and their fans, after their performance at the American Music Awards.
On April 12, 2018, Mark Dice was suspended from his Twitter account for saying in a tweet that there are only two genders. Dice responded to the suspension in a Facebook post, saying "This is the tweet Twitter is trying to force me to delete, for 'violating' their terms of service. They locked me out of my account until I 'agree' that what I said was wrong!" His account was reinstated on April 16.
In 2016, The Hollywood Reporter said Dice was best known for producing YouTube videos in which he asks people in public places to sign satirical petitions, such as repealing the Bill of Rights and supporting Karl Marx as Hillary Clinton's running mate. His YouTube channel has 1.4 million subscribers as of February 2019[update].
In 2009, Dice self-published The Illuminati: Facts & Fiction, discussing the possibility of an Illuminati secret society, and in 2016 The Illuminati in Hollywood, describing an alleged promotion of the liberal agenda in films and television programs. He later self-published The True Story of Fake News and Liberalism: Find a Cure in 2017 and 2018 respectively.
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