Lifestream Group
Lifestream Group (健康再造 私人有限公司) is a Singapore-based cosmetics company that manufactures and retails health and beauty supplements.
Besides its flagship brand Lifestream, the company also carries two other brand lines: AFC for imported Japanese health, wellness and beauty supplements and LABO Nutrition, its home-grown brand offering premium and functional health supplements. Two other sub-brands, LABO DermaLab and LABO Superfoods were later added to cover the beauty and nutrition categories, providing a 360° health support for its customers.[1]
Lifestream Group is a competitor of Hi-Beau International and other major health supplements companies in Singapore.
Contents
History
Lifestream Group was founded by Rachel Ng. Faced with poor health since young and finally being healed of her health problems by Cordyceps Stroma (a Chinese herb), she set up Lifestream Pte Ltd, with a vision to help others attain a better quality of life. Four years later in 2007, Lifestream Group was appointed the exclusive distributor of AFC, a leading Japanese brand, for the Singapore and the South-east Asian markets. Shortly after its launch in Singapore, AFC was awarded its first ‘New Brand Award’ by Singapore's leading retail chain. Over the years, AFC has cemented its foothold as a leader in the health supplement industry, having garnered the No. 1 Brand Award in Unity pharmacies for many consecutive years since 2011. In 2015, the group launched LABO Nutrition, a home-grown brand offering premium collections of niche and functional health foods.[2]
Brands
Lifestream group has several brands.
Lifestream
Lifestream flagship products are Cordyceps Stroma and 6-mushroom BRM360°.
AFC
AFC Japan, a pioneer and leading brand in the health industry since 1969, is a subsidiary of AMS, a public listed company in Japan. It markets many beauty care and dietary supplements.
LABO Nutrition
Since its launch in 2015, LABO Nutrition has expanded its offerings substantially, adding on two new sub-brands – LABO DermaLab and LABO Superfood.[3]
Distribution
Lifestream Group products are distributed at over 310 distribution points throughout Singapore, including leading retail chains (Watsons, Guardian and Unity pharmacies), major departmental stores and hospital pharmacies. In addition, the products are also available to local and international customers via e-commerce platforms.[4]
Research and development
Lifestream Group is backed by a team of international scientists, researchers, leading mycologists and nutritionists. AFC, LABO Nutrition, LABO DermaLAB and Lifestream products undergo extensive clinical and technological research, stringent ingredient selection and quality control.[5]
Awards And Recognition
Lifestream group has received several notable awards.[6]
Lifestream
- Cordyceps Stroma – Bestselling Cordyceps - Unity Singapore (2006 – 2011, 2013 – 2014)
- BRM 360° - Best Nutraceutical Mushroom Supplement – Unity Singapore (2016 – 2018)
- Rhodiola Energy Advance – Best Brand Cordyceps - Unity Singapore (2015)[7]
- Spirit of Enterprise Award 2007[8]
See also
References
- ↑ "Canada Tibet Committee | Library | WTN". http://tibet.ca/en/library/wtn/10259.
- ↑ "Ngee Ann Polytechnic Website". https://heavens-gift.com/wp-content/uploads/2016/07/2008_Ngee-Ann-Polytechnic-Website_15-May-2008_NP-Student-Entrepreneurship-Day-2008.pdf.
- ↑ "Wholesalers / AFC - Health Food Business Opportunity". https://afc-shop.com/inter/wholesalers.html.
- ↑ "Wholesalers / AFC - Health Food Business Opportunity". https://afc-shop.com/inter/wholesalers.html.
- ↑ "Our Care Centers - Agape Asia Foundation - Orphanages" (in en-US). https://www.agapeasia.org/orphanages/.
- ↑ About Lifestream Group
- ↑ "Lifestream in pink of health". http://eresources.nlb.gov.sg/newspapers/Digitised/Article/today20061114-2.2.34.1.
- ↑ "Tech in Asia - Connecting Asia's startup ecosystem" (in en-US). https://www.techinasia.com/news-flash-spirit-of-enterprise-awards-2007-results-out.
External links
Category:Manufacturing companies of Singapore Category:Cosmetics companies of Singapore
